Privacy Policy

How SmartVisionOra collects, uses, and protects your personal information in compliance with GDPR and EU data protection laws.

Last Updated: 15 January 2026

Effective Date: 15 January 2026

Introduction

SmartVisionOra B.V. ("we", "us", "our", or "smartvisionora") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, process, and safeguard your personal data when you visit our website, use our services, or interact with us in any capacity.

As a company based in the Netherlands and operating within the European Union, we comply with the General Data Protection Regulation (GDPR) and all applicable EU and Dutch data protection laws.

Data Controller Information

The data controller responsible for your personal information is:

Data Collection

We collect various types of personal data depending on how you interact with our services. The data we collect includes information you provide directly to us and information collected automatically through your use of our website and services.

Information You Provide to Us

When you contact us, request our services, or engage with our pricing strategy consultancy, we may collect the following personal information:

  • Name and contact details (email address, phone number, postal address)
  • Company or organisation information
  • Professional title and role
  • Information about your educational content and pricing challenges
  • Communication preferences
  • Any other information you choose to provide in enquiries or consultations

Information Collected Automatically

When you visit our website, we automatically collect certain technical information through cookies and similar tracking technologies:

  • IP address and location data
  • Browser type and version
  • Operating system
  • Pages visited and time spent on our website
  • Referring website or source
  • Device information and screen resolution

How We Use Your Information

We use your personal data for the following purposes, based on legitimate legal grounds under GDPR:

Service Delivery and Communication

We use your information to provide our pricing strategy consultancy services, respond to your enquiries, and maintain ongoing communication about your projects. This includes analysing your educational content, developing pricing recommendations, and providing strategic guidance.

Business Operations

Your data helps us improve our services, understand client needs, and develop better pricing methodologies for the education sector. We may use aggregated, anonymised data for research and industry analysis purposes.

Legal Compliance

We process your data to comply with legal obligations, including tax requirements, business registration compliance, and regulatory reporting in the Netherlands and European Union.

Marketing and Communication

With your consent, we may use your contact information to send you relevant industry insights, pricing strategy updates, and information about our services. You can opt out of marketing communications at any time.

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about our use of cookies, please refer to our Cookie Policy.

Legal Basis for Processing

Under GDPR, we process your personal data based on the following legal grounds:

  • Contractual necessity: To fulfil our consultancy services and respond to your requests
  • Legitimate interests: For business operations, service improvement, and client relationship management
  • Consent: For marketing communications and non-essential cookies
  • Legal obligation: To comply with applicable laws and regulations

Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your data only in the following limited circumstances:

  • With trusted service providers who assist in delivering our services (under strict confidentiality agreements)
  • When required by law, legal process, or government request
  • To protect our rights, property, or safety, or that of our clients or others
  • In connection with a business transaction such as a merger or acquisition (with appropriate safeguards)

International Data Transfers

Your personal data is primarily processed within the European Economic Area (EEA). If we need to transfer your data outside the EEA, we ensure appropriate safeguards are in place, such as adequacy decisions or standard contractual clauses approved by the European Commission.

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy or as required by law. Specifically:

  • Client consultation records: 7 years after project completion (for business and tax purposes)
  • Contact enquiries: 3 years from last communication
  • Marketing communications: Until you unsubscribe or withdraw consent
  • Website analytics data: 26 months (in line with Google Analytics retention)
  • Legal documents and contracts: As required by Dutch law (typically 7-10 years)

Your Rights

Under GDPR, you have several rights regarding your personal data:

  • Right of access: Request a copy of the personal data we hold about you
  • Right of rectification: Request correction of inaccurate or incomplete data
  • Right of erasure: Request deletion of your personal data in certain circumstances
  • Right to restrict processing: Request limitation of how we process your data
  • Right to data portability: Receive your data in a structured, machine-readable format
  • Right to object: Object to processing based on legitimate interests or for marketing purposes
  • Right to withdraw consent: Withdraw consent for processing that relies on your consent

To exercise any of these rights, please contact us at privacy@smartvisionora.top or +31 40 537 2213. We will respond to your request within one month.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication procedures
  • Staff training on data protection and privacy
  • Secure backup and disaster recovery procedures

Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal data from a child under 16 without parental consent, we will take steps to delete such information promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date. We encourage you to review this policy periodically.

Complaints and Supervisory Authority

If you have concerns about how we handle your personal data, you have the right to lodge a complaint with a supervisory authority. In the Netherlands, you can contact:

Autoriteit Persoonsgegevens (Dutch Data Protection Authority)
Website: autoriteitpersoonsgegevens.nl
Phone: +31 70 888 8500

Contact Information

If you have any questions about this Privacy Policy or our data practices, or if you need to contact us regarding your personal data, please reach out to us:

We are committed to addressing your privacy concerns promptly and transparently.